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Learn - Share - Network

The HYPE Forum is a leading event focused on innovation management. It’s culturally diverse, bringing attendees from across the globe, and across a wide array of industries together. It’s high impact and focuses on the sharing of success and failures at innovation so that everybody can learn and advance towards their goals. Over two days of carefully-crafted talks and workshops, you will come away feeling energized, armed with insights and deeper connections to those working as innovation practitioners.


An Exciting New Venue

After celebrating the 10 years anniversary of the forum in 2019, we are welcoming you in 2020 at a brand new venue:


The park is offering you a unique experience with conference rooms, meeting spaces, lunch and dinners locations that are fantastically inspiring! Join us in a tour around the world day after day to liberate your creativity!


We are proud to host a group of globally renowned HYPE-clients and industry experts who share insights from their innovation projects and discuss current challenges for their industries. All of our presenters have years of experience in creating breakthrough innovation and facilitating cultural change and collaboration throughout their companies.

Grant Beecham
Grant Beecham Innovation Project Manager at Linklaters
Suvi Hakala
Suvi Hakala Manager, Venturing & Scouting at Wärtsilä
Mark Aspinall-Paul from Japan Tobacco International
Mark Aspinall-Paul Core Business Innovation Manager at JTI
Yann Moreau
Yann Moreau Director Open Innovation & Innovation Services at Veolia
Ute Conradi Head of the innovation hub „Creative Lab“ at UCB BioSciences
Thomas Gallner Head of Corporate Innovation Management at Continental
David Willetts
David Willetts Head of Innovation at Baxi and MC of the event
Enno Scholz
Enno Scholz CEO and Co-Founder of HYPE Innovation
Frank Henningsen CTO and Co-Founder of HYPE Innovation
Colin Nelson
Colin Nelson Director of Enterprise Innovation at HYPE Innovation

Forum Agenda - May 13 and 14

May 13
8:00 9:00
9:00 9:10
Welcome Michel Meisterjahn, HYPE Innovation
9:10 9:30
HYPE Innovation in 2020 Enno Scholz, HYPE Innovation
9:30 10:10
Idea Generation in Legal Grant Beecham, Linklaters
10:10 10:50
Partner Relationship Management: Lessons Learned From the Field Suvi Hakala, Wärtsilä
10:50 11:30
Coffee Break
11:30 12:10
Never Lose sight of The Consumer - Rapidly Prioritising Ideas in a Global Company Mark Aspinall-Paul, JTI
12:10 13.00
HYPE Roadmap Frank Henningsen, HYPE Innovation
13:00 14:30
Networking lunch
14:30 15:00
Keynote TBA
15:00 17:00
Workshops and Roundtables
May 14
9:00 9:10
Introduction and Energizer
9:10 9:50
EIC presentation Colin Nelson, HYPE Innovation
9:50 10:30
Profitable Open Innovation 101 Yann Moreau, Veolia
10:30 11:10
Coffee Break
11:10 11:50
Online & Offline Design Thinking Approach in Innovation Management Ute Conradi, UCB BioSciences
11:50 12:30
Innovation Management at Continental Thomas Gallner, Continental
12:30 14:00
Networking Lunch
14:00 16:00
Workshops and Roundtables
16:00 16:15
Conclusion Michel Meisterjahn, HYPE Innovation

Networking Dinners

The networking part of our events,  as well as the open atmosphere, is a signature part of our forums. The agenda is punctuated with several breaks and networking evenings to ensure you have multiple opportunities to talk to everyone and exchange directly with the other participants about your best practices and lessons learned. Our networking evenings include:

Tuesday, May 12

The night before the official start of the forum, we like to bring everyone together for a get-together dinner at STOCK's, a unique restaurant - loft, industrial chic, vintage and a touch of Bronx. Gathering in this informal way gives participants a chance to break the ice, get to know the other participants, and feel comfortable with the entire audience before the forum. This dinner is included in your ticket.

Restaurant Stock's in Phantasialand

Wednesday, May 13

On the second evening, participants will enjoy a one of a kind dinner with some fun activities in order to relax after a full day of presentations and breakout sessions. WUZE Town is an extraordinary location and the largest indoor venue at Phantasialand with two new generation indoor rollercoasters „ Winja’s Fear“ and „ Winja’s Force“ open specifically for our guests and a great dancefloor! This dinner is also included in your ticket.

Wuze Town in Phantasialand

Thursday, May 14

If you are attending the last day of the forum (Friday, May 15) dedicated to meetings with your EI consultant and/or project leader, you are invited to join a last dinner at the restaurant Zambesi in the hotel Matamba. This time we propose you an African buffet dinner with traditional African dishes cooked right before your eyes. This dinner is also included in your ticket.


"It is the single best event I go to in every year. It's my third time coming to the event, and each year I learn something. Any innovation manager should make this a top priority" - Robert Neuhard, UC San Diego

"It's really about the customers of HYPE talking to other customers of HYPE. Most of the sessions and presentations are actually done by HYPE customers and this really helps a lot." - James Rose, Technicolor

"A fantastic event. Experience real cross-industry collaboration. Best practise sharing lived at levels you only read in books about. Fun, exciting and inspiring. There is no better place for outside-of-the-box thinking." - Andreas Schindler, Merck

"It‘s like the christmas of innovation management: You wait for it the whole year, you meet family and you love it." - Sven Grave, WILO

"This isn't about companies turning up to pitch how good they are. This is about people sharing their experiences, good and bad, and you really feel part of a community that helps each other get better and grow strong with each other." - David Willetts, BAXI

"This is not a sales event at all! While there are a lot of people from HYPE on site, it's really all about meeting with other users, exchanging on experiences they have and sharing their challenges." - Hans Klein, Cypress Semiconductor

Venue and Lodging

Venue Location



The registration fee doesn't include your accommodations that you have to book on your own.

We have a special rate for you at the 3* Hotel Matamba belonging to the park:
140€/night for a single room incl. breakfast
195€/night for a double room incl.breakfast
 Additional guest in the room: +55€ for an adult/ +37,50€ for a child between 4 and 11 years old

You can make your reservation per telephone - +49 2232 36 666 - or by email - hotel@phantasialand.de.
Password HYPE


Get inspiration and new ideas for your innovation program
Learn blueprints for success from experienced innovators
Share your experience with other innovation managers
Enjoy an intimate setting for honest discussion
Build relationships with your fellow innovation professionals
Develop yourself as an expert in your field
It's a party too. Have fun, learn lots, and enjoy!
Free swag, drinks, and food at a fabulous location



Super Early Bird Rate (until Nov. 30): 499€ + VAT 19%*
Early Bird Rate (Dec.1 - Feb.28): 699€ + VAT 19%*
Regular Rate (March 1): 899€ + VAT 19%*
Additional offer: Buy two tickets and get a third one for free!
Cancellation policy: If you have to cancel your participantion, please let us know before March 1st, 2020 and you will receive a full refund.
Cancellations after March 1st, 2020 won't be refunded and registration fee is due.
* These prices don't include any optionnal tickets for the park you may select in the form below. The price for these tickets will be added to the registration fee and they are not refundable.

Registration form